19.05.2024

NETZSCH wins International German PR Award 2024

The NETZSCH Group has been awarded the prestigious International German PR Award 2024 for its outstanding anniversary film. The award ceremony took place on May 16, 2024 in Hanover, where the German Public Relations Association (DPRG) honored the company in the category moving image for its excellent communication performance.

Last year NETZSCH implemented a comprehensive communication strategy to mark its 150th anniversary. In addition to seven international anniversary events, five authentic home stories, a comprehensive anniversary magazine, historical exhibitions and the anniversary film were central components that highlighted the company's rich history and vision for the future.

An impressive anniversary film was created in many years of collaboration with the communications agency Birke & Partner. With a strong storyline, it combines the past and present of NETZSCH and the achievements of its employees in a unique way - always with a humorous wink. A special atmosphere was created by the involvement of numerous employees from the three business units and the NEDGEX digital unit as well as the Management of Executive Board, represented by Moritz Netzsch, Jens Niessner and Paul Netzsch. The expert jury praised the film with the words: “The anniversary film conveys the history of the company in an entertaining and humorous way. It ironically breaks with the genre, which deserves to be rewarded”.

As one of the program highlights, the film was shown at events in China, India, North America, South America, Southeast Asia and Europe. At the finale in Munich, it was seen by over 3,200 employees and their companions, who celebrated the film with standing ovations.

The DPRG's International German PR Award, which has been presented since 1970, is one of the most coveted awards in the PR industry in German-speaking countries and honors the creative minds behind successful communication projects in various disciplines.

Discover the anniversary film on the NETZSCH Group website or on the company channel on YouTube .

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Here you will find a selection of further pictures for download.